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Pillar 04 · IP & Brand Protection · India + Madrid Protocol

Register the brand.
Defend the brand.

Trademark search and filing, patent drafting, copyright, domain monitoring, marketplace enforcement — delivered by a named IP attorney with end-to-end prosecution through to grant. Not just filing.

18–24mTM registration cycle
Madrid110+ countries, 1 filing
WeeklyTM journal watch
NamedAttorney on account

For most Indian businesses, the trademark, the product designs, the software code, the content library and the domain names collectively represent 30–60% of enterprise value. Yet most companies spend less on IP protection than they do on office stationery.

The reason is that IP protection used to be slow, expensive and reactive. A trademark application took 24 months. Enforcement meant hiring a litigator. International protection meant foreign counsel in every country. By the time a company could afford to do IP properly, the brand was already being counterfeited on three marketplaces and five social-media accounts.

Cosmoura runs IP as a monthly retainer. A named IP attorney owns your portfolio, files your applications, prosecutes them through to grant, runs weekly trademark-journal watch, files takedowns on marketplaces, and handles cybersquatting complaints. Our sister concern Decipher Consultancy Services built the watch-and-takedown automation that makes this operationally viable.

You get an IP programme that registers what you own, defends what you have, and expands internationally without hiring foreign counsel — at roughly 20% of what a traditional IP firm would charge.

Trigger moment: You are about to raise a round and the investor asked for an IP portfolio. Your product has started showing up as a knockoff on Amazon. You just launched in a new market and realised someone else already owns your name. All of these happen roughly 24 months too late.

Eight services. One IP partner.

Start with trademark registration + watch. Add patent, copyright and international filings as the business grows.

Most popular

Trademark Search & Filing

from ₹6,000 + govt fees

Public search, availability opinion, class selection, application filing in TM registry, response to examination report, journal publication, opposition handling if any. Registration certificate in 18–24 months.

  • Public + comprehensive search
  • Class selection + specification drafting
  • Response to examination report
  • Opposition handling if any
Registered trademark · certificate in hand Discuss →

Ongoing

Trademark Watch & Enforcement

from ₹999/mo

Weekly scan of trademark journal for conflicting applications. Opposition filing within statutory window. Takedown notices for infringing use on marketplaces (Amazon, Flipkart) and domains. Civil suit coordination where needed.

  • Weekly TM journal scan
  • Opposition filing within window
  • Marketplace listing takedowns
  • Civil / criminal action coordination
Brand defended · no silent infringement Discuss →

International

Madrid Protocol Filing

from ₹50,000 + WIPO fees

International trademark registration via WIPO Madrid Protocol. Base registration leveraged across 110+ member countries. Single filing, single fee, individual country prosecution handled.

  • Country selection + strategy
  • Madrid application filing via WIPO
  • National phase prosecution coordination
  • Renewal tracking across countries
Global TM portfolio · one application Discuss →

Technical

Patent Drafting & Filing

from ₹60,000 + govt fees

Novelty search, specification drafting (provisional or complete), claims drafting, filing in Indian Patent Office. Response to first examination report. PCT filing for international protection where needed.

  • Prior-art + novelty search
  • Provisional + complete specification
  • Claims drafting (independent + dependent)
  • FER response + hearing attendance
Granted patent · defensible claims Discuss →

Content

Copyright Registration

from ₹3,500 + govt fees

Copyright registration for software, literary works, music, films, artistic works, databases. Registration certificate from Copyright Office. Deposit of best copy, response to objections if any.

  • Work classification + ownership setup
  • Copyright Office filing + deposit
  • Response to objections if raised
  • Assignment / licence agreements
Copyright certificate · ownership proven Discuss →

Digital

Domain & Social Protection

from ₹2,500/mo

Domain monitoring across TLDs. UDRP / INDRP complaint filing for cybersquatting. Social-media handle enforcement (Instagram, YouTube, X, LinkedIn). App-store takedowns for impersonator apps.

  • Domain monitoring across TLDs
  • UDRP / INDRP cybersquatting complaints
  • Social-media handle enforcement
  • App store impersonator takedowns
Brand owned across digital surfaces Discuss →

Transaction

IP Due Diligence & Licensing

quote-driven

IP portfolio audit for fundraise, M&A or licensing. Freedom-to-operate analysis. Licence agreement drafting (in-licence or out-licence). Assignment deeds. Royalty structure negotiation.

  • IP portfolio audit + heat map
  • Freedom-to-operate opinion
  • Licence + assignment deed drafting
  • Royalty structure modelling
IP position defensible to buyers Discuss →

Design

Design & Geographical Indication

from ₹10,000 + govt fees

Industrial design registration (shape, pattern, ornamentation). Geographical Indication filing for region-specific products (Darjeeling, Nagpur orange, Kanjeevaram). Both carry significant commercial protection.

  • Design novelty check + filing
  • GI application + supporting evidence
  • Opposition handling
  • Renewal tracker
Design + GI rights · exclusive use Discuss →

Four weeks to a working IP programme.

Audit, priority filings, enforcement setup, live cadence. Then renewals and new filings continue on calendar.

01

IP audit + strategy

Week 1

We audit your current IP position — what you own, what you should own, what you are infringing (knowingly or not), and what competitors own that affects you. Written IP strategy report with a 12-month filing roadmap.

  • Portfolio audit across TM / patent / copyright / design
  • Freedom-to-operate analysis
  • 12-month filing roadmap
02

Priority filings

Week 2–4

Highest-risk filings go first — your primary trademark, any patent that is about to lose novelty, copyright on the parts of your product that competitors will clone. We file in India first, then international within the 6-month Paris Convention priority window.

  • Priority TM filings in India
  • Priority patent filing + PCT if needed
  • Copyright registrations where owners dispute
03

Enforcement setup

Week 4

Trademark watch service goes live. Domain monitoring configured. Amazon Brand Registry / Flipkart Brand IP enrolment. Social-media handle verification. Response SOPs for takedown requests.

  • TM watch + domain monitoring active
  • Marketplace Brand Registry enrolment
  • Takedown SOP + templates ready
04

Live + annual cadence

Ongoing

Monthly: enforcement activity + any new filings. Quarterly: review call on portfolio + competitive landscape. Annually: renewals + strategy review + international expansion planning. Everything on calendar.

  • Monthly enforcement + new filings
  • Quarterly portfolio review
  • Annual renewal + strategy cycle

In-house. Traditional IP firm. Cosmoura.

In-house counsel Traditional IP firm Cosmoura retainer
Named IP attorney Rarely in-house Partner-only on paper Named attorney, direct contact
End-to-end prosecution Hire counsel per case Filing only, prosecution extra Included from search to grant
Enforcement actions Hire litigator Extra billing Takedowns + oppositions included
Trademark watch Nobody runs it Added subscription Included from Growth tier
Madrid Protocol filing Specialist referral Specialist referral In-house capability
Cost (full IP programme) ₹8–15L/yr fully loaded ₹5–12L/yr + hourly ₹60k–5L/yr fixed
Marketplace enforcement Marketing team handles Not offered Amazon + Flipkart + Myntra takedowns

Three things IP firms usually skip.

01

End-to-end, not filing-only.

Most IP firms file your trademark and disappear. We prosecute through to registration — examination responses, opposition handling, hearings. The certificate ends up in your hand, not stuck in a Trademark Office backlog.

02

Enforcement is a verb.

A trademark certificate is paper. Enforcement is what makes it valuable. We run marketplace takedowns, UDRP cybersquatting complaints, handle-impersonation reports and civil / criminal coordination — all included in the retainer.

03

India + international, one firm.

Madrid Protocol filing, PCT patent filing, foreign counsel coordination, treaty analysis — all in-house. You stop juggling three law firms across three continents.

Everything in the retainer.

Named IP attorney on your account
12-month filing + enforcement roadmap
Trademark watch across TM Registry journal
Domain monitoring across common TLDs
Marketplace Brand Registry enrolment (Amazon, Flipkart)
Takedown + opposition drafting included
Annual renewal tracking with reminders
Dedicated channel with 48-hour SLA

Questions founders and brand teams ask us.

01 How long does trademark registration take in India? +

18–24 months typically. First examination report in 3–6 months. If examination objection is minor, response takes 2–4 weeks. If opposition is filed by a third party, add another 6–12 months. We update you at every milestone — you never guess what stage you are at.

02 Should I file trademark myself on IP India website? +

You can — the government fee is the same. But class selection, specification drafting and response to examination report are where applications fail. Roughly 40% of self-filed applications get objections that could have been avoided. The ₹6,000 attorney fee usually pays for itself in avoided re-filing.

03 What is the difference between a trademark and a copyright? +

Trademark protects a brand name, logo or distinctive mark used in commerce. Copyright protects a creative work — code, text, music, film, artistic work. Both can apply to the same business — your brand name is a trademark; your website copy is copyright; your software code is copyright with potential patent.

04 Can you file international patents from India? +

Yes. We file provisional and complete specifications in the Indian Patent Office, then file PCT (Patent Cooperation Treaty) within 12 months for international protection. National phase entry in individual countries happens 30–31 months after priority date. We coordinate with foreign counsel in major jurisdictions.

05 How does trademark watch work? +

The TM Registry publishes new accepted applications in its weekly journal. We scan the journal for any mark that is phonetically, visually or conceptually similar to yours. If a conflicting application is published, we file opposition within the 4-month statutory window. Watch service is included in Growth tier and above.

06 What is Amazon Brand Registry and do I need it? +

Amazon Brand Registry gives trademark owners enhanced tools to protect listings — remove counterfeit listings, control product content, access brand analytics. Requires a registered trademark (not a pending application). Enrolment is included in the IP retainer; takedown filing is on-demand.

07 Can you handle cybersquatting on a .co.in or .com domain? +

Yes. For .co.in domains we file INDRP complaint with NIXI (resolution in 60–90 days). For .com and gTLDs we file UDRP with WIPO or NAF (resolution in 60–75 days). Success rate is high if your trademark is registered and the domain is being used in bad faith.

08 Do you handle IP litigation? +

We handle civil + criminal pre-litigation (cease-and-desist, opposition, takedown). For actual court litigation, we coordinate with litigation counsel but do not appear ourselves. Litigation is quoted separately, outside the retainer.

Register. Watch. Enforce.
Named IP attorney on retainer.

Free 30-minute IP audit. We tell you what you own, what you should own, and where you are at risk.